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Want Top Dollar for Your Home? Hire a Real Estate Pro

A quick Google search is all it takes to discover hundreds of new recipes, do-it-yourself projects, and tips about how to stage your home. With so much information available online, especially about the home selling process, many homeowners start to wonder whether it’s faster and more cost-efficient to sell their own homes rather than hiring a real estate agent to do it for them. (Spoiler alert: It’s not.)

Maybe you’re just now thinking about selling your home. All those HGTV shows and helpful articles make it look so easy — how hard could it be to sell your home yourself? Or maybe you’re already elbows deep into selling For Sale By Owner and are thinking, this isn’t so bad.

A helpful tip when considering whether to skip right over hiring an agent: Just because you can do something yourself doesn’t mean that you should, especially when it comes to selling a home.

So what makes a real estate agent so invaluable?

What Does a Real Estate Agent Do, Anyway?

Everything from preparing paperwork to negotiating the price and terms — you name it, a real estate agent does it. But what many home sellers forget is that a real estate agent’s job is a lot of behind-the-scenes work.

When you hire a real estate professional, you’re not only benefitting from the agent’s intimate knowledge of what’s happening in the local housing market, you’re also working with a licensed professional who is legally bound to work in your best interests. A few essential elements of their job include:

  • Researching recent comparable sales to determine the best price for your home
  • Spending their own time and money to market your listing
  • Promoting your home through their network of contacts and the Multiple Listing Service (MLS)
  • Coordinating showing appointments and open houses on your behalf
  • Responding quickly to inquiries about your property
  • Writing counteroffers and filling out required disclosures
  • Doing everything they can to help you achieve your goals

Isn’t It Cheaper to Sell My Home Myself?

Commission — a percentage of the sale proceeds that goes to the real estate agents involved in the transaction — is a major factor in the decision to go FSBO (For Sale By Owner) or hire a real estate pro. Working without a real estate agent will certainly save you a few thousand dollars on commission, but there’s a catch

If You Go Down the FSBO Road

If you decide to go FSBO, you won’t save as much money as you think. You might not even save money at all.